Alcoholic drink as a partner this summer

Out of the three continental football championships this summer, one tournament has already signed a new partner.
The supporter of Gold Cup 2019 is going to be one famous alcoholic beverage which is made from blue agave plant. Six days ago the North, Central American and Caribbean region have signed an agreement with 'Camarena Tequila' to present their products at the event. With this deal, and though constant advertising, the company is hoping to strengthen their presence of the drink on the existing markets.
In total, this is the seventh signing as official sponsor of this exciting tournament.