17 January 2021

United major tournaments

From 04 January on the Asian continent, four team together with two club events are already having a new logo and visual identity. Asian Cup for men / women and under 23 category, Asian qualifiers plus the AFC Champions league and AFC Cup are going to change their image on social media platforms and television coverage. To distinguish the connection between them: the first 3 tournaments share the same basic elements of visuality, while the last 2 are focused mainly on the trophies and the regions for the first club competition (East and West) together with the second (East, West, Central, South and Asean) painted in colors. Modifying of the image brands into fresh look that counts as one, also have its purpose to promote these six competitions towards the end consumers - fans.


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