Being present at Copa America is a great honour. This year the competition is going to appear for the forty eighth time, and companies already want to book their places near stadia where millions of spectators would see their logo, in the fan zone area together with television viewers all across the globe.
In December 2023 Michelob ultra has become a global sponsor of the event. The fastest growing beer brand in the world has just renewed its partnership with the South American football organization.
Kaizen gaming did the same two months later. One of the most known mark from this firm is Betano where spectators will be allowed to place a bet from its premium platform. Partnership deal with this company was signed until 2028, thus this sign will be visible in many other club and team competitions throughout the confederation for 4 more years.
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