Last Monday Entain group has become main partner of the club international tournaments from South America: Copa Libertadores, Copa Sudamericana and Recopa Sudamericana. Through its brands Sportingbet and bwin this world leading betting and gaming company has reached an agreement to advertise itself on the three events from 2023 until 2026. During these three years on the two betting platforms through exclusivity will have on-field visibility, use of legends, to show statistics on its webpages and applications of the competitions, together with many other options.
Just 48 hours later one more sponsor has extended the already existing deal. Back in 2021 MG Motor entered supporting the same competitions, and now this loyalty continues as far as 2026. Great marketing of the Asian giants to show its logo to many people throughout the terrains on the continent allows them to bring the automotive sector in the world of football - and vice versa.
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